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Perhaps The Coolest Viral Strategy Ever

Ever hear of a “repeat banner”?

It’s a large banner with your business name or website that is repeated on the entire banner. The banner is big enough that people can stand in front of it and have their picture taken. All the while, the website or business name is repeating behind them in the background. This gets uploaded to social media and you have various ways to get it to ping to all kinds of different people.

Done right, you can get amazing coverage using this technique for not much money. I won’t go into the specifics of how to do it because it’s rather detailed. You’ll find it in my book when it comes out in the next few months. But in the mean time, you can still create your own version. Look for ways to get it to spread. Make an event out of it – make it exciting!

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ANDREW R. CURRY
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