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Have Instant And Direct Customer Contact At All Times

With all advertising, the exception being email and my social media methods, every time you advertise to someone it costs you money. In fact, the more you advertise, the more it costs you. If your results aren’t good, then it cost you even more because there’s little or no return on your investment. Worse, not everyone will see your ads. Read More….

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Pt 2 – Phone Trick For Massive Sales

They were then featured in the local news and were actually on the front page of the newspaper. This was the secondary response to their video becoming famous. It may surprise you to learn what the video was about. What would actually be so captivating as to get as much attention as it did? The video was 20 seconds of Read More….

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Phone Trick For Massive Sales

What I’m about to tell you may seem like I’m making it up, but I assure you it’s real. There is a tried and true strategy many have done that works like crazy for marketing products and businesses. Does it always work? No. Yet, the potential for it is huge and you just never know if it’s going to explode Read More….

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Pt 2 – Use The Invisible Power Of Familiarity To Boost Profits

So how can you be more familiar to your customers? Is your store attractive on the outside? Does it stand out? Is it clean? If not, you better fix that because you don’t want negative familiarity. Freshen up your paint and your signs. Remove those spider webs. Is it swept and kept clean? Are displays full and neat looking? Are Read More….

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Use The Invisible Power of Familiarity To Boost Profits

There’s the old saying “familiarity breeds contempt”. This is not true in the business world however. This tactic is about your business being everywhere as much as possible. As you read further, you will see certain tactics that relate to being everywhere. For now, I want to explain the mindset for this and its importance. Being everywhere means being in Read More….

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Common Sense Marketing

My Dad used to tell me if he had to choose, he’d rather have common sense than be an academic.   It sometimes seems that the two are mutually exclusive.  I have relative who knows a lot of things and is a bit of an academic.  Yet, one day he came to visit me and while there wanted a glass of Read More….

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2 Cool Small Business Marketing Ideas

Small Business Marketing Ideas: 1.  Use the WallaZoom app. – Once businesses have their page set up on the app, the consumer can connect with them. Anytime the business advertises their next thing, the consumer knows about it in 8 seconds.  It creates a hotline between the local merchant and the consumer and is meant to get the consumer to look Read More….

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How To Combine Your Print and Digital Marketing

You will use either or both depending on your business and your customers.  If your customers are younger then your marketing will likely be digital. If your customers are ages 20-60 then both print and digital will make sense. If you have a brick and mortar location in your city then both print and digital will most likely be a Read More….

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2 Tips To Turn Your Blog Readers Into Customers

Tip #1:  There is a secret the most savvy marketers know.  When you are addressing the reader in your blog, you want to remind them of the pain they are in.  Make them smell, touch, taste and feel it.   You want them feeling the uncomfortableness that needs a solution to resolve that pain.  After you’ve properly done that, then you give them the solution.  If it’s Read More….

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Use Only Digital? Are You Kidding Me?

In my quest to add to my bag of “tricks” for good advertising tactics that are cheap and effective, I find a plethora of articles about digital marketing.  You’d think that there’s nothing else one can or should do.   But you should know digital marketing is simply another way to get in front of people with your ads or something Read More….

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Digital Media: What to use and avoid for effective results
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What Other Leaders Are Saying

When I was attempting to launch new products or design an effective sales process, Andy was instrumental in helping me maximize my profit. He personally helped me increase my sales by multiple thousands of dollars

Charlie Hicks President, Hicks Systems Nebraska

I get very good results using Andy's services. I trust him to always do the right thing for me and I won't use anyone else

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